SPECIALIZED IN PROMOTING rice AND pulses!
We’ve been placing rice and pulses in the spotlight for over 35 years to offer premium-quality plant-based food that’s tasty and affordable.
By focusing on our three areas of expertise – dry grocery, ready meals and ingredients – and by meeting the needs of Mass Retail, OOH and Industry, we deliver plant-based solutions tailored to each type of consumer.
Here, at Vivien Paille, keeping our feet in the fields and our hands on the shelves is what drives us.
mission
Convaincus des bienfaits du végétal, nous souhaitons le développer et en proposer la plus grande diversité du champs à l’assiette. Nous mettons tout en œuvre pour :
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Notre
missionConvaincus des bienfaits du végétal, nous souhaitons le développer et en proposer la plus grande diversité du champs à l’assiette. Nous mettons tout en œuvre pour :
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DIVERSIFY...
our plant-based products
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BE AN EXPERT ACROSS OUR 3 MARKETS:
dry grocery, ready meals, ingredients
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MANAGE
sectors hand-in-hand with our partner farmers
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INNOVATE…
around plant-based protein
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RESPECT...
raw material to preserve all its nutritional and organoleptic qualities by using clean processes
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Passion
We strive to nourish a world undergoing transition with passion and commitment every day -
Diversity
We promote diversity in all its forms: diversity in our products, the raw materials we work with and diversity in the women and men who make our company what it is. -
Simplicity
In our daily life as "promoters": getting it right means doing it right -
Performance
To move forward, we want to do things right: we give ourselves the means to invest in tomorrow's food.
CERERIF was bought by Soufflet Group and became Soufflet Alimentaire
The Vivien Paille brand was created and milling and packaging facilities for rice and pulses were built
The Arles plant was bought to boost the position of French-origin rice on the market
Packaging lines modernized and the microwave steam bag facility was built
The VP Ingredients brand was created for speciality ingredients for industrial players
Soufflet Alimentaire was bought by AVRIL, Soufflet Alimentaire then became VIVIEN PAILLE SAS
Our locations
2 INDUSTRIAL SITES IN FRANCE
Vivien Paille has two strategic industrial sites in France, which boost our presence and our ability to meet market needs:
Valenciennes:
This site, which is also home to our head office, specializes in processing rice and pulses. It boasts recognized expertise in handling the reception, processing and packaging of raw materials. It also has a mill and a ready-meal facility, which boost our ability to offer innovative, premium-quality products.
Arles:
Our Arles site, located right at the heart of the Camargue rice-growing area, is dedicated to processing rice, guaranteeing premium-quality products while promoting local, sustainable agriculture.
WE ALWAYS HAVE A FOOT IN THE FIELDS …
Our desire to be close to the agricultural community means we are able to secure our raw material supplies and carry out ambitious projects for developing sectors.
… AND OUR HEART ON THE TABLE
Through our strong foothold in 3 key markets (consumer, OOH, industrial), we have a clear understanding of the needs of today’s markets, with all their diversity in mind, as we play an essential role in the food served on consumers’ plates.